Worth Finding | Session 2

Session 2 | Get Found By the Right People

Niche, Referrals & Visibility

Good work doesn’t automatically make you visible. People still need a way to find you, understand what you offer, and recognize that your support is meant for them. In this session, you’ll identify the communities that already know and trust you and the gap in support you’re uniquely equipped to fill. You’ll map where potential clients and referral partners are already looking when they need grief support, then turn those insights into outreach you can actually use.

From there, we’ll shape your message around what people are genuinely looking for, rather than guessing what might resonate. You’ll also explore practical, low-cost ways to strengthen your online presence and understand what’s helping people find and connect with your work.

You'll leave with:

• An outreach strategy and clear language for describing your outcomes